Since last year, to compete with the streaming service of Disney, Netflix has been expanding its programming library for children especially aged 2 to 6, which now contains Izzy's Koala World, telling stories of 11-year old Izzy Bee, who lives on Australia’s Magnetic Island; What-To-Doodles, stories of a team of adventurous and lovable young creatures; StarBeam, a CG animated series produced by a missionary producer Jason Netter and so on.
The purpose of high quality, age-appropriate content for kids is “to help young people find and connect with the stories and characters they love on Netflix,” said Melissa Cobb, vice president of original animation at Netflix.
Netflix’s children’s programming library continues to grow, and its latest is one of its best original offerings yet - Emily’s Wonder Lab, a TV series hosted by engineer, space expert and Emmy-nominated TV science host Emily Calandrelli.
Each sub-15 minute episode of the new show focuses on STEAM topics and experiments that kids can do with their parents at home. Through a variety of stunning scientific experiments, activities and demonstrations, Emily Calandrelli tells children how much fun science, technology, engineering, art and mathematics are.
“I’ve been wanting to bring science to younger kids for a while now,” says Calandrelli, who has hosted “Exploration Outer Space” on Fox for older youth viewers for years. “Netflix recently said that they wanted to work with us, and we developed this concept together with Netflix. It’s all about me being myself - there’s no acting involved. This is me being myself, and kids being their curious selves, and in each episode I do one larger-than-life experiment, and then one at home experiment for the viewers to be able to do with materials they have around their home.”
While it’s not the first time she has the idea of launching children's TV shows. In previous pitch meetings with large science networks, she often got the feedback that “our audience is primarily male, and so they won’t be able to relate to a female host”, and that’s frustrating for her.
So one of the best parts of bringing it to life has been how open Netflix has been to working with her vision. That’s a markedly different experience from what she encountered when shopping earlier versions of the show around to other networks. So to have a platform like Netflix be excited to have a female host a science show on their network really feels like a win.
Emily's Wonder Lab first season of 10 episodes is now available to stream on Netflix. It also gets a high score of 9.4/10 on IMDB.
>>> Netflix: Emily's Wonder Lab
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